In conjunction with the press junket for the premiere of HALLOWEEN KILLS, a killer Halloween haunt loaded with scares, stunts, and atmospheric SPX terrified live audiences. The iconic Colonial Drive on the Universal backlot was transformed into Haddonfield. Guests boarded the backlot tram and went on a guided 25-minute hunt for Michael Myers on a carnage-filled trick-or-treat-to-death suburban street, culminating in a showdown with the Shape himself. The two-day event garnered over 21M impressions!